Ruston Therapy
As the cofounder of Ruston Therapy PLLC, I oversee brand, marketing, and digital experience design, helping grow the business from 1 to 20 therapists in just one year.
Scope of Work
Brand Strategy
Creative Direction
Digital Marketing
Continuous Process Improvement
Multichannel Campaigns
Marketing Strategy
Executive Stakeholder Management
- Built and launched our website (95 performance score) to drive growth.
- Achieved a 95% therapist contract renewal rate, with many extending to 1-year commitments, demonstrating strong satisfaction and long-term business sustainability.
- Designed all marketing, collateral, and therapist support tools.
- Created a payroll process that cut reporting time by 80%.
- Manage social media, email (MailerLite), and digital marketing campaigns.
- Guided the move to Tebra EHR, unlocking the ability to scale beyond 50+ therapists.
